A Data-driven Study on “Comparison” Keywords for SaaS Companies

ClickUp vs Asana. Airtable vs Google Sheets. AWeber vs Mailchimp. Canva vs Visme. Does this remind you of something? We bet it does! It’s part of a set of keywords with commercial search intent, called ‘comparison keywords’. Their main characteristic is the “vs” modifier, which indicates a comparison between two (or more) solutions with similar … Continue reading A Data-driven Study on “Comparison” Keywords for SaaS Companies